Solutions — Consumer Goods

Turn household buyers into
loyal brand subscribers

Household essentials run out on a predictable schedule. Purands tracks usage cycles and reaches out at the perfect moment — on WhatsApp, Email, and beyond — before your customer switches brands.

See how it works

Trusted by consumer goods brands globally

+10 consumer goods global brands
Proven results

Numbers consumer goods brands
actually care about

Every stat below comes from consumer goods brands running live on Purands.

29%
Of total revenue now comes from fully automated retention flows
2.5×
Higher repeat purchase rate vs brands without retention automation
79%
Average WhatsApp message open rate for restock campaigns
31%
Better campaign performance vs traditional email-only flows
See it in action

Retention that feels personal.
Scales like a machine.

A real restock campaign running right now for a consumer goods brand on Purands.

Skills · WhatsApp Live
Monthly Essentials Restock Flow
Consumer Goods · Home Care Bundle
29%
Revenue from flows
2.5×
Repeat purchase rate
79%
Msg open rate
Open rate
79%
Click rate
45%
Converted
33%
How it works

Purands reads your customers'
household consumption patterns

No manual segmentation. No campaign calendars. Just AI that knows when to act.

Usage Cycle Modeling

Purands models how long each product lasts per household — a 1L dish soap for a family of four lasts 3 weeks. It reaches out at week 2.5, before they buy offline.

Bundle Intelligence

Customers who buy cleaning spray also need refills, sponges, and gloves. Purands identifies natural bundle patterns and presents them as value-adds — boosting average order value.

Multi-Channel Delivery

WhatsApp gets 79% open rates. Email handles bulk orders. Push re-engages lapsed buyers. Purands picks the right channel per customer — automatically, every time.

Customer story

AIRE retained customers at scale with Purands

Household-level personalization meets AI timing. Purands modeled AIRE's consumption cycles per product category, automated restock nudges, and built bundle flows that required zero campaign management from their team.

29%
Of total revenue now comes from fully automated Purands retention flows
— AIRE · Consumer Goods
Aire
Consumer Goods

Household-aware retention. Zero manual effort.

Purands handled 100% of restock and bundle flows — no briefs written, no segments built, no campaigns scheduled.

Use cases

Every retention scenario,
handled automatically

Purands runs these flows for consumer goods brands from day one — no setup required.

Restock

Household Replenishment

Based on product size and household usage patterns, Purands triggers personalized restock nudges before customers run out — and before they switch to a competitor brand.

Win-back

Lapsed Customer Recovery

When a customer hasn't ordered in 30 days, Purands re-engages them with a personalized message referencing their last household products — not a generic promotional blast.

Bundles

Smart Bundle Builder

After someone buys laundry detergent, Purands recommends fabric softener, stain remover, and dryer sheets — turning a single SKU purchase into a full home care bundle.

Abandoned cart

Checkout Recovery

Customers often add to cart during lunch and forget. Purands follows up with a friendly reminder and a bundle discount that makes completing the purchase a no-brainer.

Loyalty

Loyalty & VIP Tiers

Purands tracks lifetime spend and automatically surfaces loyalty milestones — exclusive early access, household size discounts, and VIP subscription perks.

WhatsApp

Conversational Reorders

Customers reply "reorder" and Purands handles the rest — confirms their last household bundle, applies loyalty discount, and links directly to a pre-filled cart. All on WhatsApp.

Get started

Ready to run retention
on autopilot?

Free demo. Real ROI projections for your brand. No commitment needed.