Savings Calculator
How much could you save
with Purands?
Purands gives you Email + WhatsApp in one plan. See what competitors charge to match that โ and what stays in your pocket.
Configure your scale
10,000customers
1K25K50K100K
5msgs / customer
1102030
Channel coverage comparison
Purands
โ
Email campaigns
โ
WhatsApp AI Agents
โ
Behavioral automation
โ
Analytics dashboard
โ
Unified inbox
Klaviyo
โ
Email campaigns
โNo native WhatsApp
โ ๏ธSMS (extra credits)
โ ๏ธBasic analytics
โNo unified inbox
CleverTap
โ ๏ธEmail (3rd party)
โ ๏ธWhatsApp (3rd party)
โ
Push notifications
โ
Analytics
โComplex setup
Klaviyo + WA Tool
โ
Email campaigns
โ
WhatsApp
โNo unified inbox
โTwo separate bills
โNo shared logic
Best value
PURANDS
$249
Growth plan
- โฆUp to 100K messages
- โฆEmail campaigns & automation
- โฆWhatsApp AI Agents (native)
- โฆBehavioral segmentation
- โฆCampaign analytics
โ Best value
๐ง + ๐ฌ All-in-one
KLAVIYO + WA TOOL
$354
Email plan + WhatsApp add-on
- โ~10K profiles ยท +$99 WA
- โEmail marketing (Klaviyo)
- โWhatsApp via WATI / Zoko
- โNo shared inbox or logic
- โ Two tools, two bills
CLEVERTAP
$150
MAU-based plan
- โ~10K MAU
- โMobile push & in-app
- โWhatsApp via 3rd party
- โEmail via 3rd party
- โ Complex multi-tool setup
Purands plans reference
Growth
$249/mo
100K messages
Pro
$499/mo
250K messages
Enterprise
$799/mo
500K messages
Elite
$1,499/mo
1M messages
Competitor pricing based on publicly available data as of March 2026.
Klaviyo cost includes Email plan (profile-based) + estimated WhatsApp tool (WATI/Zoko/360dialog: $50โ149/mo), since Klaviyo has no native WhatsApp.
CleverTap reflects Essentials/Advanced MAU tiers; enterprise is custom & typically higher. Email requires 3rd-party integration.
Purands includes Email + WhatsApp natively in every plan. Actual costs may vary.
Klaviyo cost includes Email plan (profile-based) + estimated WhatsApp tool (WATI/Zoko/360dialog: $50โ149/mo), since Klaviyo has no native WhatsApp.
CleverTap reflects Essentials/Advanced MAU tiers; enterprise is custom & typically higher. Email requires 3rd-party integration.
Purands includes Email + WhatsApp natively in every plan. Actual costs may vary.