Simple plans,
powerful results
Email + WhatsApp + AI — all included in every plan. No hidden fees, no per-channel charges. Pick the scale that fits your business.
- Email campaigns & automation
- WhatsApp AI agents (native)
- Behavioral segmentation
- Campaign analytics
- Email support
- Everything in Growth
- Advanced AI predictions
- Custom engagement skills
- Priority support
- Multi-channel orchestration
- Everything in Pro
- Customer success specialist
- Dedicated hosting
- Custom integrations
- SLA & uptime guarantee
- Everything in Enterprise
- White-glove onboarding
- Custom AI model training
- Dedicated account manager
- Unlimited team seats
How Purands stacks up
An honest, capability-by-capability breakdown against the tools global brands most commonly compare us with.
| Capability | Purands Your pick | Klaviyo Email-first | Braze Enterprise | MoEngage Mobile-first | Netcore India-first | Omnisend SMB email | CleverTap Lifecycle |
|---|---|---|---|---|---|---|---|
| Channels | |||||||
Email Campaigns Send personalized email at scale |
Agentic | Yes | Yes | Yes | Yes | Yes | Yes |
WhatsApp Channel Native two-way WhatsApp messaging |
Native AI | No | Partial | Yes | Yes | No | Yes |
SMS Text message campaigns |
Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| Data Collection | |||||||
Conversational Data Collection Gather zero-party data via chat — no forms |
Core feature | No | No | No | No | No | No |
Zero-Party Data Customer-declared data without popups or forms |
Core feature | No | No | No | No | No | No |
| Segmentation & Intelligence | |||||||
Static Segments Rule-based customer groups |
Replaced | Yes | Yes | Yes | Yes | Yes | Yes |
Per-Customer Real-Time Decisions AI decides channel, timing & message per individual |
Core | No | Limited | Limited | Emerging | No | Emerging |
Dynamic Discount Per Customer Propensity-scored discount per individual, not segment |
Propensity AI | No | No | No | No | No | No |
Purchase Intent Scoring Real-time score of likelihood to purchase |
Built-in | Predictive | Sage AI | AI Insights | Raman AI | No | Clever AI |
| Automation | |||||||
Rigid Flow Builder Required Manual if/then rules to build every journey |
Eliminated | Required | Required | Required | Required | Required | Required |
Engagement Fatigue Prevention Automatically stops over-messaging individual customers |
Auto AI | Smart Send | Freq. Cap | AI Timing | Manual rules | Manual | Freq. Cap |
| Customer Profiles | |||||||
Self-Updating Customer Profiles Profile enriches automatically from every interaction |
Conversational | Partial (events) | Partial (events) | Partial | Partial | No | Partial |
Inventory Context in Decisions Campaign logic reads live stock levels |
Built-in | Via integration | Via API | No | Via integration | Via integration | No |
| Pricing & Access | |||||||
Pricing Model How you're charged — per messages sent, not per contact stored |
Fixed tiers | Per profile | Per MAU (costly) | Custom | Value-based | Per contact | Per MAU (costly) |
SMB & DTC Accessible Works without enterprise contracts or developers |
Yes | Yes | No | Mid-market | Mid-market | Yes | Mid-market |
Everything you need, built in
No add-ons, no hidden costs. Every plan comes loaded with the tools to grow.
WhatsApp AI Agents
Native WhatsApp integration with conversational AI — no third-party tool needed.
Email Campaigns
AI-crafted, behavioral emails with high open rates. Cart recovery, win-backs, nurturing — automated.
Behavioral Automation
Real-time segmentation and predictive triggers that fire at the perfect moment.
Campaign Analytics
Revenue attribution, performance dashboards, and AI-powered insights.
Customer Profiles
360° unified profiles from web, WhatsApp, email, and every touchpoint.
Shopify Integration
One-click Shopify and WooCommerce setup. Live in hours, not weeks.
Frequently asked questions
Everything you need to know about our pricing and plans.
Ready to grow
your retention?
Book a demo and see how Purands can transform your customer engagement.